Ultimate Social Media Image Size Guide (2024)

Tired of your social media images looking pixelated or wrongly cropped? You're not alone. With platforms constantly updating their image requirements, keeping track of the correct dimensions can be challenging. Here's your complete, up-to-date guide for all major social media platforms in 2024. 🎯

📱 Instagram Image Sizes

As one of the most visual-focused platforms, Instagram requires particular attention to image dimensions. Here's everything you need:

Essential Dimensions:

• Profile Photo: 320 x 320 px (displays at 110 x 110 px)
• Feed Posts:
  • Square: 1080 x 1080 px
  • Portrait: 1080 x 1350 px
  • Landscape: 1080 x 566 px
• Stories & Reels: 1080 x 1920 px (9:16 ratio)
• IGTV Cover: 420 x 654 px

💫 Facebook Image Sizes

Facebook's diverse content types require different image dimensions for optimal display:

Key Measurements:

• Profile Picture: 170 x 170 px (desktop), 128 x 128 px (mobile)
• Cover Photo: 851 x 315 px
• Feed Posts:
  • Square: 1200 x 1200 px
  • Landscape: 1200 x 630 px
• Stories: 1080 x 1920 px
• Group Cover: 1640 x 856 px

🐦 X (Twitter) Image Sizes

X (formerly Twitter) has specific requirements for optimal image display:

Platform Standards:

• Profile Photo: 400 x 400 px
• Header Image: 1500 x 500 px
• In-Stream Images:
  • Single Image: 1600 x 900 px
  • Two Images: 700 x 800 px (each)
  • Four Images: 1200 x 600 px (each)
• Card Image: 800 x 418 px

💼 LinkedIn Image Sizes

Professional networking demands professional-looking images. Here are LinkedIn's requirements:

Business Standards:

• Personal Profile:
  • Profile Photo: 400 x 400 px
  • Background Banner: 1584 x 396 px
• Company Page:
  • Logo: 300 x 300 px
  • Cover Image: 1128 x 191 px
  • Life Tab Banner: 1128 x 376 px
• Post Images: 1200 x 627 px

🎵 TikTok Image Sizes

While primarily video-focused, TikTok's image requirements are crucial for profile optimization:

• Profile Photo: 200 x 200 px
• Video Cover: 1080 x 1920 px
• In-Feed Images: 1080 x 1920 px

🎯 Best Practices Across Platforms

Follow these universal guidelines for the best results:

• File Types:
  • JPG: Best for photographs
  • PNG: Ideal for text and logos
  • GIF: For simple animations (where supported)
• File Sizes:
  • Keep under 5MB when possible
  • Compress without losing quality
  • Consider mobile loading times

❓ Common Questions

Why Do Images Look Blurry?

Common causes of image blur:

• Resolution too low for the platform
• Platform compression
• Wrong aspect ratio causing stretching
• Poor internet connection during upload

How Often Do Sizes Change?

Platform updates can happen several times per year. Major changes usually occur with:

• New feature launches
• Platform redesigns
• Mobile app updates
• Display technology advances