Updated January 2026
500+ creative, aesthetic, cool, and unique usernames. Tap to copy any username you like.
Quick Tip
Replace [name] with your own name in the formula suggestions. Keep it under 15 characters for best memorability.
Shorter usernames are easier to remember and type
Avoid too many numbers or underscores
Unique names stick in people's minds
Search on Instagram before deciding
Setting up your new account?
A great username is just the start. Track who follows and unfollows to understand what content works.
Check your followersA good Instagram username is: 1) Short and memorable (under 15 characters ideal), 2) Easy to spell and pronounce, 3) Reflects your personality or brand, 4) Doesn't have too many numbers or special characters, 5) Unique enough to stand out, 6) Consistent with your other social handles if possible.
Instagram usernames can be up to 30 characters long. However, shorter is better—aim for 15 characters or less for memorability. You can only use letters, numbers, periods, and underscores. No spaces or special characters.
Yes! Go to Instagram → Edit Profile → Username → Type your desired name. If it's available, you can save it. If taken, Instagram will show an error. You can also search the username in Instagram's search bar to see if the profile exists.
You can change your Instagram username as often as you like—there's no limit. However, your old username becomes immediately available for others to claim. So if you change and want to go back, someone else might have taken it.
It depends on your goals. Real names work well for personal branding, professionals, and public figures. Creative usernames work better for themed accounts, privacy, and standing out. Many people use a combination (like firstname.creates).
Try: 1) Adding a period or underscore, 2) Adding 'the' or 'its' prefix, 3) Adding your location or niche, 4) Using a synonym, 5) Adding a relevant number (birth year, lucky number). Avoid random numbers that look spammy.
Not significantly for search, but they do affect user experience. Too many make your username hard to type and remember. One underscore or period is usually fine. Multiple consecutive underscores (like name___) looks unprofessional.
No, Instagram usernames only allow letters (a-z), numbers (0-9), periods (.), and underscores (_). Emojis are not allowed in usernames. However, you can use emojis in your display name (the name that appears on your profile).